To understand who we are today—and who we will become in the future—we must understand where we come from. Here you can learn about our past, our present, and our future.

SportsEngine History

SportsEngine sprang to life in 2004 out of a dorm room at the University of Wisconsin-Eau Claire. Our founders, Carson and Justin, wanted to combine their love of athletics with their experience in business and design. A simple idea—improving the experience of youth sports—took off in a big way.

Over the years, partners were added. Employees and organizations signed on. Headquarters came and went. But through it all, we stayed committed to our original passion of promoting the love and experience of sports.

The SportsEngine of today continues to grow and evolve. From our humble beginnings, we have produced impressive results.

  • 250+ employees
  • 8,500+ organizations supported
  • 500,000+ teams engaged
  • $1,000,000,000+ processed

But even more impressive than those numbers is our unwavering commitment to a singular goal: improving the sport+life experience of the volunteers, coaches, parents, and athletes we serve. Onward.

Brand Promise

Creating the power to balance your Sport+Life.

What does that mean for you?

It means through thoughtful design and innovation we create an intuitive whole-product solution. It gives power to our users and enables them, so they can find balance and focus. Not just as it relates to sports, but whatever matters most in their lives.


807 Broadway Street NE Suite 300
Minneapolis, MN 55413